B2B Growth Marketing for Manufacturing Companies

We help manufacturing companies grow international sales. We’ve been doing it a while, with manufacturers in a few different sectors. We can extend your in-house team, or run the function for you. No long onboarding. Experienced people, working from day one.

Meet the B2B growth team

Why manufacturing companies partner with us

Built for lean in-house teams

You’ve built a strong in-house team, but international growth needs specialist skills you’d use in only a few markets. We bring the growth marketing, channel, and market expertise that manufacturing companies need to fill that gap, working as an extension of your team rather than a replacement. You add senior international capability without adding headcount.

Senior execution, owned by founders

The agency founders run your marketing themselves, both strategy and execution, hands-on across every account. Each brings 7+ years of international B2B experience, much of it with manufacturers. Around them, a trusted bench handles design, web development, and supporting work. No juniors, no learning on your budget.

Start small, scale what works

Speed-to-market beats lengthy planning. We launch quickly on a modest budget, gather real-world data, and adapt as we go, then put the budget behind what’s already proven. It’s a more measured way to do growth marketing, and it means you see what works before committing at scale.

Close to your business, not just your campaigns

Short feedback loops, with weekly or biweekly check-ins. We review what’s working and listen to what’s changing on your side, so when your priorities shift, we’ve already adjusted. We keep you in the loop and stay easy to work with throughout.

Experience across markets and channels

We’ve run manufacturing campaigns in 25+ countries across LinkedIn, Google Ads, Meta, Reddit, YouTube, and SEO. Different markets buy differently, and different channels influence the decision at different stages. We know what works because we’ve tested it, with real campaigns, real budgets, and real buyers.

Selected manufacturing projects

See all cases

International B2B growth marketing experts

Our work is run by the agency founders, with decades of combined experience in international B2B growth marketing. When you partner with Exponential, you work directly with the people who know manufacturing marketing, not an account manager who passes it down.
Meet the team

Urmet Seepter

Founder & Digital B2B Marketing
Urmet has over 20 years in international B2B Growth marketing. He builds campaigns meant to scale, and he’s good at the unglamorous part, turning the mess of operating across many markets into revenue you can actually forecast.
Connect on LinkedIn

Annika Ljaš-Eilat

Founder & Growth Specialist
Annika has spent 13+ years helping tech startups grow into global brands, across the US, DACH, and Australia. She works on go-to-market strategy, the kind meant to take some of the risk out of expanding abroad and bring revenue in faster, even in crowded markets.
Connect on LinkedIn

Karel Soosaar

Founder & Automation Expert
Karel has 15+ years working on revenue for international manufacturing and industrial firms. He starts from research, then builds the sales networks and automated systems that turn complicated leads into long-term partners.
Connect on LinkedIn

B2B growth marketing services

See all services

B2B performance marketing

We run paid campaigns on Google, LinkedIn, Meta, and Reddit, testing fast and scaling what works. The focus is visibility and real pipeline, turning the right audiences and messages into qualified opportunities for your sales team.

Cold email & outbound

We identify the right companies, refine your target list, and reach out with emails that build trust and are relevant to your ICP. We set up the sending tools and CRM workflows so every reply is captured and followed up, turning targeted outreach into real conversations and meetings.

Organic LinkedIn marketing

We help your founders and your company page share content people actually want to read. Real perspectives from real people consistently outperform polished corporate updates, building trust with buyers long before they ever reach out.

Media coverage & industry influence

In a new market, no one knows you, so your own claims count for little. We get you into the trade press your buyers already read. We also work with the industry people they already follow. Borrowed trust is faster to build than your own.

Events that convert to pipeline

A trade show that ends in a pile of business cards is a cost, not a campaign. We connect the booth to digital capture and automatic follow-up. The people you met get a useful message before they forget you. Long deals need that, not good intentions.

FAQ

How can a growth marketing agency support an in-house marketing team at a manufacturing company?

It usually adds three things: specialist expertise, extra capacity to execute, and an outside view. Manufacturers often bring in an agency to move faster on a new market, lift campaign performance, launch a product, or cover skills that are hard to keep on staff full-time, things like international demand generation, paid media, or marketing operations.

When does it make sense to hire a B2B marketing agency?

Companies typically engage a B2B marketing agency when entering new markets, launching a new offering, accelerating growth, or addressing a gap between marketing activity and revenue outcomes. An agency can help deliver results faster than hiring and onboarding multiple specialists while reducing the risk associated with expansion initiatives.

How do B2B marketing agencies measure success?

The most effective B2B marketing agencies focus on business outcomes rather than marketing activity. Success is typically measured through metrics such as qualified pipeline, sales opportunities, revenue contribution, customer acquisition cost, and return on marketing investment. Campaign performance is continuously optimized based on these commercial goals.

What should I look for when selecting a B2B growth marketing agency?

Look for an agency with proven experience in complex B2B environments, a strong understanding of your target markets, and a track record of generating measurable business results. The best B2B marketing agencies can demonstrate how their work contributes to pipeline growth, revenue generation, and market expansion rather than focusing solely on clicks, impressions, or leads.

Partner with a B2B growth marketing agency where founders run your account from day one.

Urmet Seepter
B2B Growth Marketing Strategist
+372 508 2284
LinkedIn

When you book a meeting with us, you talk directly to the founders of the agency – not a sales rep. In 20 minutes, you’ll know exactly how we’d approach your international expansion.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.